sponsor campaigns

Branded water as multimedia campaigns

An interactive physical advert with a highly versatile digital layer. Measurable, and distributed for FREE in desirable locations.

the simple idea

one can. two jobs.

01

physical media

A branded object placed directly into the room, the meeting, the lecture hall or the event.

02

digital interaction

A smart QR layer that can route, activate, reward and report.

why physical

held. not skipped.

Not just an ad. A useful object.

Brand in-hand

Cold can, tangible and interactive — putting brands literally “on the lips” of potential leads.

Bypass “the scroll”

Bypasses digital ad fatigue, and can’t be skipped or scrolled past.

Create a talking point

A custom can is uncommon enough to be noticed, shared and photographed.

Stay visible

Unlike digital ads, Candoo cans remain visible, even when not in-use. On desks, in gym bags, meeting rooms, all the way to the recycling plant.

High perceived value

A cold sparkling water can on a hot day feels generous, useful and premium.

Better format

Aluminium is highly recyclable and offers an alternative to single-use plastic bottles.

the digital layer

turn a standard can into smart media.

The QR destination can simply route to a website or product, or be designed around a campaign, or be an interactive layer actively managed by Candoo.

main landing page
specific product launch
social account or post
form, booking or waitlist
competition or reward
interactive demo

or let the can do something.

Candoo-managed activation examples. Each one can still redirect onward to sponsor content.

01 / tap to reveal

one tap. instant reward.

Simple sponsor reward mechanic.

tap to reveal
reward unlocked

scan. reveal. act.

Reward unlocked. A scan can reveal a code, benefit or next step.

tap to reset
02 / scratch

make the scan feel interactive

Scratch-to-reveal mechanic for a simple prize or code.

scratch to reveal
tap to scratch
03 / spin

a campaign with momentum

A lightweight spin-to-win style interaction.

tap to spin
04 / survey

interactive survey

Poll answers can be included in the end-of-campaign report.

tap a response
distribution

placed campaigns, not casual handouts

Reliable, desirable distribution to high-value end users — adapted to the sponsor and the campaign.

students

student accommodation buildings, campuses, classes, societies

co-work

meetings, kitchens, reception, founders

gyms

boutique gyms, fight nights, classes

events

launches, conferences, activations

QR destination

managed redirect or passive redirect.

The sponsor can keep the campaign simple or add a full interactive layer.

reporting

campaigns end with GA4 reporting.

Campaign reporting can include scans, interactions, clickthroughs, answers, claims and engagement duration — ready for a clean end-of-campaign wrap-up.

demo report

the campaign closes with proof.

Supply, placements, scans, interactions and clickthroughs packaged into a clean campaign report.

cans supplied3,000
locations8
scans842
clickthroughs417
applied use case

one run. the full stack.

A run of 3,000 sponsored cans is booked, aimed at driving awareness for a product aimed at students and young professionals.

The brand funds the run

Candoo produces and places the branded cans around one clear target demographic.

People receive them FREE

The free moment creates goodwill — then the can travels through campuses, classes, bags, student residences and co-work spaces.

The QR gives the can a job

Route to a launch, offer or interaction. Ten rewards across the run add a simple reason to scan.

contact

see what we candoo

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